Select the “Convert to Business” option under the “Your Accounts” section.Click the drop-down arrow icon on your page's upper right-hand corner.If you already have a Pinterest account registered to your business email, you can upgrade it to a business account for free. Fill out the necessary details about your business.Click the “Sign Up” button on the upper-right corner of the page.Either you create a brand-new Pinterest for Business account or convert an existing personal account to a business profile.Ĭreate a brand-new business profile if you don't have a personal Pinterest account or if you want to have a separate account entirely for your business. You can set up Pinterest for your business in two ways. Create a strategy dedicated to marketing with Pinterest, then roll out your content, optimizing and promoting them along the way. To use Pinterest for business, you must have a business account. How to Use Pinterest to Promote Your Business At the same time, having an online presence on Pinterest helps businesses build brand awareness and affinity with members of their target audiences.
Web traffic generated through social media marketing boosts website search engine optimization, which, in turn, can positively impact rankings. Having people click on their Pins can help drive traffic and sales for businesses. Pinterest is a powerful marketing tool that can be used to drive traffic to your website, increase your social media following, and build your email list.”
Feed: Personalized main stream of Pins that a user sees when they log in to Pinterest.Board: Collection of Pins on a specific topic or theme (e.g., “website color scheme ideas” or “vacation house plans”).Follow: When a user subscribes to another user's profile or board.Pinner: An individual or brand Pinterest users who add Pins.Repin: A re-post of a Pin by another user.Pin: An image or video uploaded to Pinterest and can be saved to one or more user boards.
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